Today, the designation 'Queen of Heaven' is often associated with the Virgin Mary. Historically, the designation has been associated with Isis and Astarte.
In regards to the so-called 'Marian apparitions', it seems to me that the Catholics who claim to have seen the Lady assume she is Mary. In the accounts that I have read about her, she either refers to herself as something like 'Lady of the Rosary', or she may not introduce herself at all. So if she does not specifically introduce herself as the mother of Jesus, why should we assume that she is?
I am not denying that Mary existed; nor am I denying that she gave birth to Jesus. I'm not denying that she was a virgin either. The question in my mind is whether or not these so-called Marian apparitions are actually visitations by the spirit of Mary, the mother of Jesus.
What if these apparitions have been appearing for much longer than previously thought? Could it be that this entity or spirit - whatever you prefer to call her - is the same as Isis? It's long been thought by mainstream historians that Isis, along with all the other pagan gods and goddesses, is a myth. Some of the more open minded ones may consider that these ancient pantheons of gods and goddesses were once based on real people that had stories about themselves fabricated or were perhaps fabricated over time. Fringe historians have suggested that some of the gods and goddesses were aliens or some other type of non-human intelligences. I tend to think that the gods and goddesses may have once been based on real people, but I can't discount the possibility that the stories are entirely fictional. But I'm also not closed to the possibility that the pagan gods and goddesses were some sort of aliens, or non-human intelligences - perhaps something akin to angels or fallen angels. It could be that the pagan pantheons consisted of a combination of any or all three of these viewpoints.
So with that in mind, I can't help but wonder if these apparitions are some sort of non-human intelligent being who has been visiting people for thousands of years. Maybe she just adapts to the audience. To the Egyptians, she let them think she was Isis. To modern Catholics, she lets them think she is Mary. Mac Tonnies suggested a possibility that the 'aliens' people claim to see today have merely adapted to our cultural expectations. In the past (and still today, actually), people may have observed such phenomena as gods, angels, fairies, or something else. Perhaps the aliens are not the scientists with advanced technologies that they are assumed to be; maybe it's just a facade to fit our modern expectations. The aliens may be something else entirely. So could it be that this 'Queen of Heaven' (translatable as Queen of the Sky) is doing the same thing? Does this 'lady' just try to fit the appearance that the viewer(s) would expect?
Catholic traditions that grant Mary her Queen title and divine status come later in history. The Bible never says that she ascended to heaven and it doesn't say she remained a virgin throughout her lifetime. In fact, the Bible even makes reference to Mary having other children. The Catholic version of Mary more closely resembles a pagan goddess than the Mary depicted in the New Testament. Pagan goddesses of the past were often known by many names and titles, and the alleged apparitions of Mary have many titles too (Lady of the Rosary, Lady of the Pillar, Lady of the Snow, etc). So the question in my mind remains; are the so-called Marian apparitions actually appearances by Mary? Or is the apparition actually someone else - perhaps a pagan 'goddess' from the past? I'm not aware of her ever specifically introducing herself as Mary, but she doesn't deny being Mary either; so does she want people to think she is Mary? Or does she just not care who they think she is? Is she content just being called 'Our Lady'?
Of course, skeptics say these apparitions are just hallucinations or hoaxes. Maybe they are. But if they are real, I wonder if she is who she is assumed to be. If she isn't who she is assumed to be, then who - and what - is she?